HOW IT BEGAN
I’ve never believed in making GOALS that seemed difficult to achieve.
It makes me think of two analogies - in golf we know that by changing 1° of the club you shift where the ball goes dramatically. When you hit that ball as it launches, the ball goes a slightly different direction but the further it goes, the more the destination shifts dramatically…
…If you fly an airplane, one small shift made to the control wheel could make the plane end up in a completely different state, country, part of the world. Just one small change can alter the nature of your destination.
1° shifts are what change your life, not these giant 180° so be gentle with yourself, enjoy the process and you’ll be blown away by how much progress you’ve made.
ODG was sparked to help you achieve that 1° Shift with our everyday products.
Timeless. Remarkable. Inspiring.
Spark Your Aspirations
It is always about you. We focused on designing and curating products that would be inspiring and motivational to your daily life. We believe in satisfying the needs of our customers and thus. Our team are committed to producing exceptional products to suit your needs.
The Inspiration Behind Our Logo
Our inspiration for this logo was based around the idea of accentuating our brand name, ODG. We wanted something Simple that would be etched in people’s head, a design that would relate to anyone regardless of generation.
We chose the colour Black as it represents strength. Strength for you to take tiny steps as a person. Black is also Timeless, like our products. It will never run out of style. The tinge of turquoise represents calmness and growth. It adds a little flavour to our logo, again emphasising that all you need is that tiny detail for a great impact.